Member Access Pacific (MAP) announced today the addition of six new Pacific Northwest credit unions onto its Prepaid Card platform. VISA branded, globally accepted and reloadable, MAP Prepaids solutions address the growing demand by consumers for economical Prepaid cards. The cards tailor Issuer objectives with competitive network options such as PIN, POS and ATM access to achieve member and product goals.
MAP Prepaid Card Programs offer a wide range of card features that range from “signature only” to a complete line of “debit” style features such as Point-of-Sale (POS) and ATM access. “Regardless of a credit union’s choice of Prepaid functionality, each credit union receives individualized planning, implementation and training in addition to cost-free back-office support services to easily and effectively administer their program and card stock.” said Cyndie Martini, MAP President and CEO. “Prepaids give credit unions a new product their members can use for college or student money accounts, year-round gifting, credit union promotions and travel programs. The prepaid card also equips credit unions with a new product that will benefit both the under-banked and un-banked markets.”
MAP prepaid cards are easy to implement, offering any credit union quick, economical access to a growing consumer product. We are now in the process of rapidly expanding our base of operations,” said Diane Ruzika of Timber Country Credit Union. “Being able to offer our members a flexible and reloadable prepaid card that can be used for gifts, travel and at ATMs—and knowing that MAP is there anytime we need them for back office and product support—is very reassuring. Literally, we can count on MAP for strong, fast service anytime we need it.”
Prepaid cards can be positioned in many different ways to meet the varying conditions of local markets. “We sit down with each individual client, and assist them with their marketing and branding strategies,” said Greg Beck, MAP Director of Business Development. “Once we move into implementation and deployment, MAP provides them with a dedicated project team that manages every aspect of the process end to end, so the credit union can concentrate on the business of serving its members.”
The MAP Prepaid Card Program is receiving a warm reception from credit union members.
“Our members love the flexibility, and are telling us that the cards are much better for travel and other purposes, because members can control the cash that they apply to the card, and can therefore manage their risk if the cards are lost or stolen,” said Cindy Berry, Vice President of Connection Credit Union. “Members especially like the fact that the cards are reloadable—a very hard feature to find with most prepaid cards in the market.”
The MAP prepaid card is honored worldwide at any location that accepts VISA.
Our “Anywhere” acceptance is one of the most important benefits of MAP Prepaids,” said Cyndie Martini. “MAP Prepaid product options include instant issuance of a personalized identification number (PIN), which gives cardholders national access to ATM’s. They are a great way to attract new members. The functionality and flexibility of MAP Prepaids also offer cardholders immediate service and global access - minus Issuer liability.”
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