Feb. 8, 2007 Meeting - Trabian - Trey Reeme and Brent Dixon - “Social Media and the New Consumer”
February 8, 2007 Meeting - Social Media and the New Consumer
For the lunch meeting:
- 100 million people use My Space – 57 million people have a blog – only 40 million people use internet banking. Are we missing the boat?
- What are people saying about your credit union on the internet? Google “worst bank ever” and find out!
- Learn the scoop on blogs, RSS, podcasts and Wiki’s.
For marketing meeting afterward:
- How is today’s consumer changing?
- How is the web changing?
- What are the tools involved with using social media?
- A look at several examples and case studies of financial institutions using social media and their success (and failures)
- Open discussion – what are you currently doing and can that translate into using social media at your credit union?
Biography of speakers:
Trey Reeme
Trey Reeme is the EVP of Trabian and an active contributer to Open Source CU, a blog and podcast that helps credit unions use social media to communicate with members. Trey has written pieces for CUES Tech Port and Skybox, and he has discussed social media and technology trends at numerous credit union conferences including the WCUL Annual Convention.
Brent Dixon
Brent Dixon is the Creative Director of Trabian and a contributor to the Open Source CU credit union blog and podcast. Brent’s advertising and design work has been featured in showcases internationally and brought multiple national marketing awards. Brent speaks nationally on social media and marketing trends. His portfolio includes work for the Filene Research Institute, Stanford FCU, Lower Eastside People’s FCU, and many more.
About Trabian
Based in Dallas, Trabian is an interaction design firm whose client list includes the Filene Research Institute, National Credit Union Foundation, Stanford FCU, and many other credit unions and credit union organizations. Their work has brought numerous national marketing awards and recognition in international design showcases. Trabian developed and continues to maintain the Open Source CU credit union blog and podcast.